The public demand for political information is usually low. Downs (1957) called the general lack of interest in politics “Rational ignorance”. Even with the awareness of censorship and interests in politics, if people don’t know what they’re omitting, the need to circumvent censorship will remain relatively low.

By contrast, if censorship were also applied to entertainment, the need to circumvent censorship would increase. Hobbs & Roberts (2018) describes a “Gateway Effect “in which an individual’s desire to escape censorship for entertainment information leads to access to political information that has long been hidden.

Also, in the period of political events and significant events, People’s motivation to access blocked information will be stimulated.